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What Is The 1040 Window?

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The 10/40 Window is an area extending from West Africa to East Asia, 10 to 40 degrees north of the equator where most of the Unreached People Clusters are located. People Clusters are sets of peoples that, for strategic purposes, may be grouped together by linguistic, cultural, economic, or political similarities.

  • 3.2 billion people live within the Window

  • 85% are the poorest of the world's poor

  • 95% of the people are unevangelized

  • While people in the West have an excellent chance to
  • be exposed to the Gospel many times, those millions living in the 10/40 Window have almost no chance of ever hearing the Gospel -- even once.

  • Every major non-Christian religion is headquartered here: Islam, Buddhism, Hinduism, indigenous religions and non-religious.